SEO experts Tip of the Day

You probably know that Google has more than one database, you can check them all right from here... http://www.seochat.com/googledance/
File Naming
I've seen many of the search engines indexing file names and have found that using relative keywords in this area will play a role in your overall search engine marketing strategy.Instead of naming your file pagename.asp, you would name it keyword-phrase.asp or page-name.asp. Always use hyphens (-) to separate the words in your file names, use all lower case for file naming, this includes images too.Visitors to your site will appreciate the clean URI paths which are easy to remember and bookmark. Always try to provide the visitor with the shortest URI path.This is not an area to stuff keywords. Files should be named appropriately as part of the overall theme and should be relevant to the on page content.
Directory Naming
I've seen many of the search engines indexing directory names and have found that using relative keywords in this area will play a role in your overall search engine marketing strategy.Be descriptive with naming directories. Don't get carried away, but make sure at least one keyword or keyword phrase appears in the directory name. Don't forget to use hyphens (-) to separate the words.
This is not an area to stuff keywords. Directories should be named appropriately as part of the overall theme and should be relevant to the directory content.
Hyperlinked Text
This area is overlooked by many when promoting a web site to the search engines. Many web sites utilize graphic representations of links. These are visually appealing, but the text in the image cannot be indexed by the spiders.I always recommend an additional text navigation bar (SSI - Server Side Includes or Front Page Includes) somewhere on the page, usually at the top, right, bottom or left hand side. Link text should be concise, use keywords and phrases, and follow the same structure as the graphic navigation.
Thanks & Best Regards,
Muddabir Aziz